AIA wants to know – “What Do You See When You Look Up?”
See what architects see and pass it on, go to:
AIA wants to know – “What Do You See When You Look Up?”
See what architects see and pass it on, go to:
As we close the books on 2014, the AIA-NJ Public Awareness Committee is pleased to report yet another successful year in the evolution of the organization’s public relations campaign.
Each year, the Public Awareness Committee – chaired by Bruce Turner, AIA, along with representatives from each local Section and leaders of the State Chapter – teams with Beckerman Public Relations to build and sustain exposure for our membership and the architectural profession at large. Our committee has been able to consistently achieve this goal through an “earned media” campaign, in which we publicize specific projects, awards, events, and trends using a comprehensive media relations strategy. We regularly pursue coverage through distribution of press releases, event advisories, and bylined pieces submitted by AIA-NJ members. This earned media effort positions AIA New Jersey as an expert resource to the media, and we are, therefore, often called upon by them when specific news stories arise or to comment on feature articles these journalists are writing themselves.
This year, the committee approached the campaign with a renewed focus on where we were promoting AIA-NJ in the media. Our goal was not only to raise awareness of architectural practice in the general public, but also solidify the AIA-NJ brand among key stakeholders, industry influencers and potential clients. To this end, we targeted a wide variety of local general news publications (Times of Trenton, Asbury Park Press, Nj.com, and Courier News, to name a few) along with more specialized industry trade press (NJBIZ, GlobeSt, Commercial Construction and Renovation, Real Estate Weekly, and, of course, AIArchitect). In total, we issued upwards of 35 press announcements throughout the year, securing approximately 120 media placements!
Additionally, AIA-NJ maintains an all-volunteer social media campaign to complement this digital and print media presence. Not only have the AIA-NJ Facebook, Twitter, and LinkedIn pages been increasingly active in promoting the organization’s core messages, but our members have also maintained their own active social media presence, benefitting both their own firms and the practice as a whole.
Now, with repositioning in mind and on the heels of the recently launched AIA national “I Look Up” campaign, we’re asking all members of AIA-NJ to get involved and take advantage of the opportunity to market themselves while helping to promote AIA’s central goals here in New Jersey. Together with Beckerman, we’re working on a series of educational initiatives to make sure that our members have the tools that they need to make a splash in the press. Stay tuned!
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On behalf of AIA NJ, I attended the NJ Uniform Construction Code Advisory Board Meeting last Friday. John Terry reported that Governor Christie signed the legislation to adopt the 2015 ICC series of codes with the amendments recommended by DCA. The proposed amendments are expected to be published in the NJ Register on January 5, 2015.
As you may be aware there is a 60 day public comment period after which some revisions are likely before the law is formally adopted. DCA estimates adoption in June or July 2015. Considering the 6 month grace period (the time in which the design professional can choose to use either code) the 2015 ICC codes should become mandatory about a year from now.
AIA NJ is planning on hosting seminars on the updates to the IBC prior to adoption next year. Stay tuned . . .
Robert M. Longo, AIA
In his recent trip to Canada, Governor Christie said “I’ve gotten the impression over time, watching American foreign policy, that Canada has been an afterthought……I don’t think we pay enough attention to this relationship as Americans in general. I’ve made a very conscious decision to come to Canada and to come here to Alberta because we should treat our friends with both respect and attention.”
This statement comes on the heels of a recent tri-national agreement by the National Council of Architectural Registration Boards (NCARB), Canadian Licensing Authorities (CALA), and the Federacion de Colegios de Architectos de la Republica Mexicana (FCARM), making it possible for architects to work across North American boarders.
With all of this in mind, it is time for the State of New Jersey to take specific action to address New Jersey’s relationship Canada relative to the practice of architecture. Specifically, the New Jersey Chapter of the American Institute of Architects renews its call for the State of New Jersey to resolve impediments to cross border licensure with Canada, and stands ready and willing to work with all relevant parties to find a workable solution for New Jersey.
Please join us for the 2015 AIA New Jersey Awards Dinner
at the
Moorestown Community House
16 East Main Street
Moorestown, NJ
January 9, 2015
6:00 – 10:00 PM
Black Tie Optional
The main course will be beef unless requested BEFORE December 30th
Service Award Winners
Distinguished Service Award
Jack Purvis, AIA
Architect of the Year
Merilee Meacock, AIA
Architectural Firm of the Year
Joshua Zinder Architecture & Design
Young Architect of the Year
Jason Chmura, AIA
Intern of the Year
Nicole Hollenbeck, Associate AIA
Resident of the Year
Ingrid Reed
Design Award Winners
ikon.5 Architects
Training Recreation Education Center Newark Housing Authority
Built Open Merit Award
Atkin Olshin Schade Architects
Brown Hall Princeton University
HDR Architecture
University of Maryland College Park
ikon.5 Architects
E.J. Ourso College of Business Louisiana State University
ikon.5 Architects
Training Recreation Education Center Newark Housing Authority
Jacobs
Campbell Employee Center
Built Open Honor
H.A Boyd Architects
Downtown Market
ikon.5 Architects
Monmouth Battlefield State Park Visitor Center
ikon.5 Architects
Schindler Elevator Corporation U.S. Headquarters Phase 2
TEN Arquitectos
Rutgers Business School
Built Residential Merit
Minervini Vandermark
Jefferson Street
Built Residential Honor Award
Michael Ryan Architects
Tidewater Residence
Built Historical Preservation Merit Award
Mills & Schnoering Architects, LLC
Wheeler Opera House
Installation of 2015 AIA NJ Officers
President Kimberly L. Bunn, AIA
President Elect Justin A. Mihalik, AIA
First Vice President Ben P. Lee, AIA
Second Vice President Verity Frizzell, AIA
Secretary Judith Anne Donnelly, AIA
Treasurer Steven B. Lazurus, AIA
Regional Director Robert Cozarelli, AIA
Assoc. Regional Director Nicholas Caravella, Associate AIA
Past President Kurt M. Kalafasky, AIA